Author: Thomas
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What’s New: Postful now supports video posting
As of April 14, 2026, you can post video from Postful to Instagram, LinkedIn, X, and Threads. What’s supported Video is live on all four networks: Bring your content, draft in Postful, publish or schedule wherever you want. Why video took a while Video isn’t just a bigger file. Every network has its own rules:
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What’s New: Write and Remix
A faster way to go from idea to published, and Return when you’re ready. We rebuilt the core of Postful. Not the whole thing, but the part you spend the most time in: brainstorming ideas, drafting posts, and editing until they’re right. The new experience in v0.8.0 is faster, smoother, and designed to get out
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Competition Isn’t Who You Think It Is: A Practical Framework for Small Businesses
Use customer conversations to map real competition. This practical guide helps small business owners identify alternatives, categorize competitors, and uncover opportunity gaps without complex market analysis.
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Jumpstart: Stop Getting Stuck on Social Media Posting
If you’re a small business owner who has tried to post on social media consistently but keeps getting stuck, you’re not alone. The problem usually isn’t effort. It’s not a lack of ideas. The real challenge is turning the messy, real work of your business into clear, consistent social media posts. That gap between doing
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How Better Questions Turn Customer Conversations Into Business Insights
Customer conversations happen every day—but few are designed to surface insights. This post shows how small businesses can ask better questions, listen more effectively, and turn everyday interactions into clearer positioning and smarter decisions.
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The Productivity Boost: Set Direction and Track Progress for Small Business Growth
Good intentions don’t lead to growth—systems do. This post introduces four simple techniques to help small business owners focus their effort, reduce distraction, and build measurable momentum week to week.
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Momentum Beats Mastery: A Better Way to Start Posting and Scheduling on Social Media
A lot of people say they want to post more on social media. What they usually mean is: “I want social media posting to feel easier than it does right now.” For many small business owners, founders, and creators, the challenge isn’t a lack of ideas. It’s the friction that shows up at the starting
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New Year’s Resolutions for Small Businesses That Actually Stick
Tired of small business New Year’s resolutions that don’t stick? Learn practical, sustainable growth strategies to grow your business, post more consistently on social media, and build momentum that lasts.
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Social Media Management for Small Businesses, Not Marketing Teams
Postful is a creation-first social media tool built for small business owners and solopreneurs—not marketing teams. Unlike tools like Buffer and Later that focus on scheduling and analytics, Postful helps you turn your work, expertise, and ideas into clear, authentic posts you can publish consistently, all in one place.
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