Tag: marketing analytics
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A social media audit is basically a deep-dive into your brand's entire social media presence. Think of it as a full check-up for your accounts—it tells you what's working, what's a total time-waster, and where you can find some hidden gems for growth. It’s the move that takes you from just guessing what to post…
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UTM parameters are simple text codes you add to the end of a URL. Their job? To tell you exactly where your website visitors are coming from. These little tags are the key to solving the marketing attribution puzzle, showing you precisely which campaigns, social posts, or emails are driving clicks and conversions. They turn…
