Tag: instagram video specs
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Your Guide to the Instagram Video Format in 2026
If you want your videos to perform well on Instagram, the best format is almost always an MP4 file using the H.264 codec and AAC audio. But the real secret is matching the aspect ratio to the placement. For Reels and Stories, you’ll want a 9:16 vertical ratio (1080×1920 pixels). For in-feed posts, a 4:5
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